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BTB to host digital summit in Belize City

Posted: Monday, July 3, 2017. 4:16 p.m. CST.

By BBN Staff: The Belize Tourism Board (BTB) will host its annual Digital Summit on Friday, July 14th at the Biltmore Plaza Hotel in Belize City. This is the third consecutive year that the BTB is hosting the event.

The one day-event is the premier and only Digital Summit in the country that provides a unique learning experience for tourism stakeholders.

The summit is an enabling marketing environment that will provide opportunities for information sharing and insights by some of the top professionals within the digital marketing business, in the field of: Content Marketing, Social Media “Best Practices”, Travel Trade in Tourism and Digital Trends.

The Belize Tourism Industry has a huge potential for digital growth. Historically Belize’s natural beauty, location and most importantly its archaeological ancestry has made it an easy sell for travelers to Belize. In this new era of online strategy and tactics, it is vital for Belizean tourism properties to truly stand out as unique and enticing. Hence, the need to understand the tools and best practices of their regional and international competitors is vital to their continued success. This is one of the main objectives of the summit.

The digital summit is expected to attract the participation of over 150 tourism stakeholders and will include presentations from representatives of OLSON, GOOGLE, GRAVITY MEDIA, GOOGLE, TRAVEL CLICKS and YOUTUBER among many others.

The digital summit will assist Belize to develop its online footprint and is yet another great innovative effort by the BTB to maximize the marketing potential for both individual industry partners and for the entire country of Belize.

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