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Ministry of Tourism & Diaspora Relations unveils new logo

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Posted: Thursday, January 14, 2021. 2:54 pm CST.

By BBN Staff: Today, the Ministry of Ministry of Tourism & Diaspora Relations unveiled its new logo along with an explanation of its significance.

The Ministry explained that the new logo captures the vibrancy of tourism and the connectivity of our diaspora, with its colors and design chosen to demonstrate the cohesiveness and alignment with the national Belize Brand, and captures the dynamism and diversity of our tourism sector.

“The Star/Asterisk Symbol is an international symbol for Diaspora Relations and highlights in two ways the inbound and outbound nature of this sector. The first is the dispersion of our Belizean Diaspora outside of their homeland (arrows moving from the center out), and the second symbolizes the return of our Belizean Diaspora home, whether to visit, to live, or to share with Belize their knowledge, resources, and expertise,” the Ministry said.

The new logo will have an increasing presence as the ministry continues work of rebuilding Belize’s tourism sector following the impact of COVID-19, in collaboration with Belizeans within the diaspora and other industry partners.

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