Posted: Friday, November 11, 2022. 11:56 am CST.
Photo Credit: BTB
By Rubén Morales Iglesias: When you advertise you want something that catches the attention of the people you want to attract. That idea has taken the Belize Tourism Board (BTB) to advertise Belize using taxi cabs in London, England.
“If you’re in London, look for the vibrant colors of the Belize embellished taxi cabs,” said the BTB in a post on social media on Friday.
“We are extending our Grab Life campaign to the UK to promote our alluring destination and its many adventures.
“Catch a ride in one of the ten cabs decorated with the Belize brand and scan the QR code on the seat back to visit the Travel Belize website. These taxis will be around for the next six months!” the BTB said.
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