International News: New Barbie movie breaks box office records

Published by BBNTEAM at July 24, 2023

Posted: Monday, July 24, 2023. 9:39 am CST.

By Zoila Palma Gonzalez: All over Latin America and the United States, social media is buzzing with Barbie’s new movie with creatives inventing and showcasing Barbie themed tacos, barbie themed desserts and barbie themed parties.

The female-fueled Barbie movie by Filmmaker Greta Gerwig opened to a historic $162 million domestically, a threshold usually reserved for male-driven superhero fare or marquee IP, Hollywood reporter said.

The Barbie movie brings life to life Mattel’s iconic fashion doll and is also strutting to big numbers overseas.

It scored the biggest opening ever for a WB title in major markets, including Mexico ($22.3 million), Brazil ($15.9 million) and Australia ($14.6 million).

The U.K. led with $22.9 million, the biggest showing for the studio since the pandemic.

In addition, in China, it opened with $8.2 million.

Meanwhile, in the U.S., Barbie scored the biggest domestic start ever for a movie directed by a woman, solo or otherwise.

The iconic movie also marks the biggest opening for Barbie stars Margot Robbie and Ryan Gosling, the biggest three-day opening for a movie based on a toy.

Barbie tells a coming-of-age story of the children’s character where she explores her identity and encourages friend Ken to establish individuality.

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